As a result of the union of two varieties of grape, Mourvèdre and Grenache, La Valenciana is a wine with origins in Valencia that is characterised by a ruby red colour and a fruity taste.
The Domaine de la Valenciana asked us to renovate its bottle and wine labels in order to position its wine range. We chose to communicate essentially its authenticity, its “terroir” and aromatic strength. In order to do this, we plunged into the Valencia tradition of the fallas, and used a communication of the noblest expression.
Renovation of : Communication – Labelling – Recommendation and follow-up of the production